Martin's presentation, similar to the Gov 2.0 Taskforce Report and the reports on innovation in the Australian Public Service and the work of the Reform Group highlighted the need to change organisational culture and manage change. All good.
However, most agencies or departments take a top down approach to changing culture and do not use social media to build organisational culture with their people.
In my experience an entire industry has built up around culture and engagement surveys and, as a result, our HR/OD areas are not up to the task of the sort of changes needed. Possibly even resistant.